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What is SEO? This is a common question that many website owners have been asking me.

Search Engine Optimisation, well-known as SEO, can be simply described as a set of activities that you can perform to increase/boost the amount of traffics that comes to your website via search engines. More traffics mean more visitors are visiting your website. But hang on a minute, are these visitors the right people to visit your site?

When an SEO is done correctly, it will give a huge benefit to your business and your website visitors. First, the Internet searchers get where they want to go. Secondly, you can reach the kind of visitors that you are targetting.

Do we need an SEO? This is also a simple question, and the answer is Yes if you wish to improve your online business.

We must admit that most Internet searchers will use Internet search engines as their first place to research products or services before making online purchases.

Beside, you may not need an SEO if your website is used for private, individual, or group-used only (for example: private forum, private webmail, billing system, CRM system, CMS system, mailing system, etc)

How long until we can see results after performing an SEO? Be patient, that is the ultimate advice I can give you.

A good SEO takes times and requires patience, because SEO processes include a lot of waiting such as waiting for search engines' robots/crawlers to visit your website, or waiting for other website owners to respond to your link requests (Links Exchange Program).

There are tons of SEO Tools out there, can you recommend which one is the best to use? Well, I must admit that everyone can perform an SEO without any SEO Tools or Helpers or Assistance. However, someone without a good basic knowledge of SEO can find this a frustating and time-consuming task. Therefore, SEO Tools or Do-It-Yourself (DIY) SEO Tools are widely available for you. But you have to be careful in choosing the best tool that suit your pocket and needs. An SEO Tool can cost you as little as $1 a month to $100 a month (even more).

Different SEO Tools sell different offers. However, they basically provide similar features. These are the common features that most SEO Tools must have.

Integration Settings: In order to have the fully functional features of an SEO Tool, they usually provide a small Javascript code to be included in each hypertext document/web page on your website. This small code will act as a tracker/checker for any traffics going in to your website, and it will then report the information back to them.

Site Indexing: It keeps the catalogues of your website pages. These catalogues will be used to analyse your website pages againts the metatags, and the contents.

Website Analyser: It will analyse your website to determine if it has been optimised for the best results.

Meta Tag Generator: It will analyse your existing meta tags and you may customise the meta tags info according to your needs.

Search Engine Ranking: It help you keeping track your site rankings and popularities on search engines.

Links Checker: It checks your website pages for any broken links.

Competition Manager: It gives you list of online competitors based on a keyword or keyword phrase.

Keywords Generator: It gives you some suggestion on keywords or keyword phrases on your products/services to improve your website rankings.

Search Engine Submissions: In most circumtances, you do not need to submit your website to the search engines as thier spiders are smart enough to crawl and find your website. But sometimes it may speed up the process if you submit your website directly to them. An SEO Tool must have this feature ready for the customer.

Links Exchange Program: It is a marketing campaign tool to help you increase your links' popularity by exchanging your links with other websites.

SEO Tips/Checklist: A good SEO Tool will provide some SEO tips or hints. Some SEO Tools provide a free SEO articles for their customers.

Do you need an SEO assistance? I can offer you a great SEO deal from well-known SEO Tools depending on your website type (static website & dynamic website can be so much different in the world of SEO) and more importantly your budget. Just contact me and ask for a quote.

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